Platform strategy and network effects
The skill of designing, scaling, and defending platforms where value grows with participation.
🎯 What it enables​
It helps leaders balance multi-sided incentives and avoid ecosystem collapse.
🧠How to build it​
- Clarify the core exchange and keep friction low for both sides.
- Use pricing or subsidies to ignite network effects early.
- Monitor disintermediation risks and platform envelopment threats.
📰 Related blog posts​
- Uncovering the Real Moats in AI — Breaks down defensibility when platforms commoditise.
- Collapse of Differentiation — Signals when network advantages start to decay.