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Strategic sensemaking

The discipline of reading the landscape, interpreting weak signals, and building a coherent view of where a strategy should move next.

🎯 What it enables​

It turns maps, market evidence, and competitive moves into a shared direction before committing scarce resources.

🧭 How to build it​

  • Practice mapping cycles that connect user needs, value chains, and evolution stages.
  • Review assumptions regularly and document what changed and why.
  • Use pre-mortems and scenario thinking to test strategic narratives.

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