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Competitive intelligence

The ability to track competitors, infer intent, and anticipate moves without relying on speculation.

🎯 What it enables​

It helps leaders time attacks, defend positions, and choose counterplay with precision.

🧭 How to build it​

  • Build a cadence for monitoring market signals, hiring shifts, and product changes.
  • Separate evidence from assumptions and capture confidence levels explicitly.
  • Share insights early so teams can rehearse responses before surprises hit.