Center of Gravity
Building a focal point of talent, expertise, or activity that attracts the best resources and shapes the direction of an industry or ecosystem.
Building a focal point of talent, expertise, or activity that attracts the best resources and shapes the direction of an industry or ecosystem.
Making a targeted, venture-capital-style investment in a future change or emerging area to outpace rivals and seize first-mover advantage.
Rapidly testing ideas through hackdays, specialist groups and skunkworks to uncover and exploit opportunities.
A swift, often uncounterable strategic move that exploits a poorly understood or defended component in an opponent's value chain to cause cascading failure or commoditization.
Profiting from or hedging by engaging with two opposing sides in a market or standards war, so that whichever side wins, you benefit.
Using Amazon's "working backwards" method to ensure clarity of vision and market fit.
An offensive strategy focused on identifying and dismantling a key barrier that protects an incumbent, thereby opening the market to new competition.