Amazon AWS
AWS Marketplace & Ecosystems Network Effects Case Study
AWS Marketplace & Ecosystems Network Effects Case Study
Working with others, even competitors, to achieve a goal.
Leveraging tactics that increase the value of your product as more users join
Aligning with or influencing government investment and policy to accelerate strategic industry evolution.
Actively encouraging the growth of a competitive market around a component or service to accelerate its evolution and adoption.
Making something open—source, standards, data, or APIs—to accelerate adoption, drive commoditisation, and enable ecosystem growth.